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Pure Potential Weddings Logo

About the Design

This was a fun logo that I did for a friend of mine who was (at the time) just starting her wedding planning business. She had some typographical concepts that she liked already, so I took those and incorporated them into the the logo design.

Depending on your perspective, the pink shape can either be a flower (fitting in with the wedding theme) or a flame (representing potential energy). Either way works, and the bold feel of this one really helps capture my friend's personality.


  • Adobe Illustrator
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